Díaz Giménez, Alicia Elizabeth
An investigation of the consumer perception and decoding of mixed language advertisements in the paraguayan consumer market - Asunción UEP. Facultad de Lenguas Vivas 2010 - 87 p.
LANGUAGE IN ADVERTISING
ENGLISH - THESIS AND ACADEMIC DISSERTATIONS
T418.031 D543i
An investigation of the consumer perception and decoding of mixed language advertisements in the paraguayan consumer market - Asunción UEP. Facultad de Lenguas Vivas 2010 - 87 p.
LANGUAGE IN ADVERTISING
ENGLISH - THESIS AND ACADEMIC DISSERTATIONS
T418.031 D543i